📄️ Teads performance explained
A complete guide to the metrics on the Teads card — Earnings, RPM, Organic and Paid Page Views, CTR, and the Top 10 URLs table.
📄️ Storyteller performance explained
A complete guide to the metrics on the Storyteller card — Earnings, Viewability, Paid and Organic engagement signals, and the Top 10 URLs table.
📄️ Organic vs paid traffic
The difference between organic and paid page views in the Teads card, and why monitoring both matters for long-term monetisation.
📄️ Understanding CTR on content recommendations
How Click-Through Rate is calculated for Teads, what organic and paid CTR each tell you, and what factors influence them.